On Tuesday, March 27, Datami CEO Harjot Saluja will be presenting on the topic of Sponsored Data to a group of leading brands in São Paulo. The event, organized by Pontomobi powered by Isobar, is a gathering of brands and industry partners covering hot topics and best practices in mobile marketing.
Saluja will be sharing how Sponsored Data is a powerful marketing mechanism for creating a frictionless UX, increasing brand awareness, and influencing user behaviors. He will also be joining a panel discussion on the impact and potential of 5G and IoT in Brazil.